Overall communication
The exchange and dissemination of information via an organization's nervous system are the basis for a viable and flexible business. Here, you set up the expected communication culture - how quickly and precisely information is distributed and collected. Profit also from effective communication through active planning and target group orientation based on the memecon® solutions.
- DocuReview
DocuReview examines your documents (e.g., presentations, brochures, manuals) based on the communication aspects of content, organization, wording, and attractiveness. The selected Documents are evaluated, and improvements are developed.
- Target grouping
The target grouping simplifies the complexity of a project's target group. Therefore, target audience dimensions are developed, which describe the characteristics of the target group. In a one-day workshop, the target group portfolio is created from two of the most critical dimensions. Into this portfolio, target groups are eventually integrated.
- Target group modeling
Target group modeling characterizes target groups as preparation for communication measures in business enterprises, nonprofit organizations, and public administration. Three models are used for description: logical levels, expectations, and profile. In a one-day workshop, participants learn the structure of models and how to apply them effectively.
- Stakeholder modeling
Stakeholder modeling categorizes interest groups into four areas: typology, goals, life cycle, and meta programs. Aspects are derived from it that improve collaboration with the target group. In a one-day workshop, you develop a collective structure of your target group.
- ComPlan
Communication Planning offers a framework for specifying and enhancing communication measures in business enterprises, nonprofit organizations, and public administration. In a workshop based on communication needs, measures are specified, scopes defined, effort estimated, and responsibilities assigned.
- Communication measures
ComMeasures provides a format for designing communication measures in business enterprises, nonprofit organizations, and public administration. The defined communication measures are designed and realized based on expectations and communication needs.