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Communication - memecon

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Communication

Problem
Generally, companies fail to communicate effectively with both internal and external stakeholders. There is a lack of understanding of the purpose of communication and its impact, as well as a deficiency in skills related to communication planning and implementation, and in communicating effectively.
Challenge
Communication is often perceived as a non-value-adding activity in companies. As a result, managers and employees do not continuously develop their communication skills, and measures are not implemented consistently.
 
  • Understanding the importance and mechanisms of communication
  • Learn communication tools
  • Plan communication
  • Prepare communication measures
  • Implement communication measures
       
Solution
  
Communication must become an integral part of the job. To establish communication, the following points should be addressed:
·         Understanding the importance and mechanisms of communication
·         Learn communication tools
·         Plan communication
·         Prepare communication measures
·         Implement communication measures
Although Paul Watzlawick already determined in the sixties of the last century ‚One cannot not communicate’, communication still takes place without consciously designing the communication aspects. The results do not achieve the desired effect due to inadequate or missing communication measures. Optimize your communication. The following memecon products are available:
 
  • DocuReview,
  • ComPlan
  • Communication measure

Communication is defined by its function and form, which are aligned with the target group. The better the communication aspects, including content, organization, wording, and attractiveness, the more understandable the messages become.  Communications management requires a clear understanding of the target group, a communication plan, and effective communication measures.
DocuReview<br />The image shows a Venn diagram with four overlapping circles—content, design, wording, and meme aspects. ©memephoto
Communication support spans perception improvement, more appropriate design, publication, and monitoring of the effects.
memecon® covers communication in all phases of meaning design.  The following standard services are offered:

DocuReview
DocuReview examines your documents (e.g., presentations, brochures, manuals) based on the communication aspects of content, organization, wording, and attractiveness. The selected Documents are evaluated, and improvements are developed.
Short description:
  • Examination of documents.
  • Custom project layout.
  • Aspects include content, design, wording, and attractiveness.
  • The results serve to effectively improve the documents.

ComPlan
Communication Planning provides a framework for specifying and improving communication measures in business enterprises, nonprofit organizations, and public administration. In a workshop based on communication needs, communication measures are determined, scopes are defined, effort is estimated, and responsibilities are assigned.
Short description:
  • Planning and improving communication measures.
  • Several one-day workshops.
  • Aspects include communication needs and measures, as well as their scope, effort, and responsibilities.
  • Integration and preparation of communication measures.

Communication measure
ComMeasures provides a format for designing communication measures in business enterprises, nonprofit organizations, and public administration. The defined communication measures are designed and realized based on expectations and communication needs.
Short description:
  • Development and implementation of communication measures.
  • Customized project layout
  • Aspects include content, communication format, and communication technology.
  • Project support.

Communication services enhance the quality of your communication activities by utilizing the introduced methods intentionally. Afterwards, the results can be further used internally.
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